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A little over a year ago, I was getting ready to run ads about two weeks before the launch of our anthology, _The Success Code._
THE BOOK WAS IN PRE-ORDER STATUS ON AMAZON.
I had mentioned it to my email list in passing, but that was about it.
I went to pull the link from the page to create some Bookbub Ads.
To my surprise, it was already a bestseller.
It turns out, one of the other authors, Lisa, had mentioned it in some of her groups and done some posting and cross linking. Combine that with a couple of mentions to my list, as well as all my other books drawing their daily attention and …
VOILA! A BESTSELLER.
This is an incredible example of what crowdsourcing not only the writing, but the marketing can do.
Each individual authors’ required effort goes down significantly.
That is why it is my favorite method of adding books to an author’s library.
Not only that, but our anthologies provide these other benefits:
* You get Bestselling Author Status (forever!) * Your chapter brings people to your world. This could be another book, your website, your course, or coaching. * You create another permanent marketing asset for your portfolio. Your goal is to create lead magnets and other content assets, that bring people to your work. * Your co-authors are marketing you forever after! Every time anyone of us sends someone to read this book, that person sees you. * Authority by association. Just being a co-author in a book shows you add value. * You don’t have to be a book marketer or learn book marketing to have a Bestseller. You just need to focus on your great chapter!
_Leap. Love. Grow._
P.S. By the way, that book The Success Code, is the first book in our (currently) four book anthology.
So guess what, any time one of those authors shares or promotes that book, the rest of the books in that series get highlighted and eyes on the authors of those (including the current book below).
Our latest anthology THE ENTREPRENEUR CODE is open for enrollment this week. You can learn more here: HTTPS://WWW.CO-AUTHOR.ME [https://raybrehm.krtra.com/c/Jk7XjLsW1RXc/DGoV]