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Hi Blog,

An early mentor of mine, Jack Dicks, of Celebrity Branding, once wrote a very eye-opening article on flexible goal setting.

This resonated with me, because I spent a lot of time making sure I had set the perfect goals, instead of just executing and moving forward.

The truth is, your original goals will rarely ever look the same in the end.

For me, I thought I would be creating a business around ghostwriting.

But I found (only by doing), that I was much better suited to helping people with book launches and back-end businesses.

I would never have discovered that, had I not started my business in ghostwriting.

My friend Sierra Melcher and I met a year and a half ago when she joined one of my anthology books.

At the same time, she was working on launching her own bestselling book (using my books as a guide). She is a true do-it-yourselfer.

During that time, she also changed the details of her goals.

At the time, she coached women on achieving their dreams.

But after she became an expert at publishing her own books, the demand for her help with writing and publishing grew quickly.

Her overall goal did not change: empowering women.

But the details of her goals were flexible.

And she pivoted to the publishing business.

SIERRA MELCHER’S STORY INCUBATOR is the result of her flexibility and the needs of her audience.

Her mission is to help women get their stories out to the world.

You can find out more here, and book a call with her to see if it is a fit for you. The next Story Incubator (for women) starts this month.

https://ray.fm/storyincubator [https://raybrehm.krtra.com/c/Z3hLmyqHGcCp/DGoV]

_Leap. Love. Grow._


P.S. Want to learn more about Sierra before jumping on a call, listen to the latest episode of Book Profit Secrets with Sierra Melcher.

https://ray.fm/010 [https://raybrehm.krtra.com/c/MiZcba3eFQXc/DGoV]

Then check out the Story Incubator here:

https://ray.fm/storyincubator [https://raybrehm.krtra.com/c/Z3hLmyqHGcCp/DGoV]