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In 1519, Hernán Cortés led a large expedition to Veracruz, Mexico. It consisted of approximately 600 Spaniards, 16 horses, and 11 boats.
The goal was to capture the ” magnificent treasure” said to be there.
When they arrived, Cortés gave a historical order. He made his men to destroy their own ships.
He wanted to send a clear message to the men. There was no turning back now. They would either succeed in their quest or they would perish.
With no exit strategy, one might assume that the men would have either become despondent, or rebellious toward Cortés.
However, when looking at their options, they really had no other choice. They rallied behind their leader as never before. Within two years, the conquest was successful.
In modern society, we hardly ever burn the boats. Yet, you can do so figuratively in any number of ways.
When I joined my first anthology (my very first book), I invested 7k. It made sense, because I knew I would get it done. Investing that much money was me burning the boats.
So this past Wednesday, when Troy Broussard suggested I burn the boats to write my next book, I realized if I wanted to get it done, I had no other choice.
Not only did I pay to be in his program, I also committed to Troy that my next book will be written by the end of March, or I will refund anyone else who joined his March program through me. That could be 1000s or 10s of 1000s of dollars out of my pocket if I don’t succeed.
That is how I know I will.
If you want to watch the replay and hear me , you can check it out here. We start on March 7th, but if you join now, there is a “Prologue” group that is getting the low down on all the details and strategies. burn the boats https∶//www.raybrehm.com/30daybook (https://email.e.berserkermail.com/c/eJxFjrtOxDAQAL8m7rC8m4ftwgUgIa5AiIIa2d71JZfkfDiRIu7rSWiQpppiNOQSJmpQDA4V_gFWtaBlsskoIpM0agqsqkaxDFwWLiOX2Q-TjHkWvdMa0FpKkXVEMKCJg2-siRTQIrVicv263paqfqzwZWfbNln8Tyjcz0djV7WiXeQ8Cj7Kr37p3cMHFHO6fJrvMV7e83N-evuKIubr6uN6ItdBEwJ13AE1wDURxFahMaK4oz7lM8qcxru57ut3fxv-r38BCaRN6Q) Leap. Love. Grow.
P.S. The book I will be writing in March has been on hold for four years. If I don’t burn the boats now, who knows when it would get done. You will be in my writing group (March) if you join up now.
P.P.S. One last thought: Think about how many times you have taken action from a free Kindle book, or free program. Then consider how many times you have taken action from something you have invested in. For me, there is no comparison. A free book rarely motivates me, but when I invest in myself, and risk, that is when the action happens. Copyright © 2021 Ray Brehm. All Rights Reserved. No part of this
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