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In his book, Expert Secrets, Russell Brunson shares a key part of what puts experts (that’s you) on the path to success.
It is called a framework.
In its simplest terms, it is a template.
A template that is used to make repeatable processes much faster.
Russell recommends that you use someone else’s framework when starting out, and then start molding your own with each iteration.
Which is exactly what I did for my first course.
I used a simple framework I learned from Frank Kern (he calls it the Global Departure and Arrival Sequence) to map out that course.
Then I started molding my own version from original framework.
With each iteration I discovered that not only did it work for courses, but nearly everything else…
Chapter of books
DFY Services
Even constructing sales pages on websites, blog posts, and emails…
I was hooked.
A great example:
In 2021 alone, it allowed me to rapidly create 14 courses, and 10 books.
What would take months could be done in hours, and each time I used the it, the framework itself got better.
Most of us know our subject/niche/topic so extremely well. It is getting it into the best format for others to consume that trips us up. But imagine if you had your own framework that makes it easier?
My framework is called The Transformation Ladder.
It doesn’t take a rocket scientist to follow. And it makes things incredibly easier.
For instance, if you ask me if I have a course on a topic (that I know well), I can have it done in 4 hours. I have my framework and the process to implement it down that well.
I just used it for a new course a month ago. It allows you to get all the information out of your head, and into the exact order and format your ideal student needs to learn from you.
And once you learn it, you can easily mold it to make it your own.
I give some high level details on my Transformation Ladder framework in some of my books.
But it is one of those things that shared via a deep dive live, with the opportunity to help people use it case by case.
That is why I am hosting a virtual workshop, , Dec 9 – 11 (10am – 4pm EST). Book Profit School
During the workshop we use my Transformation Ladder and work together to create your Flagship Program.
It is not free, but it is very underpriced.
And from now until Sunday midnight you can take an extra 65% off of that already incredible offer, using the coupon code EARLY. (when you get to the page scroll down to the bottom and type in the coupon code to see your early bird enrollment).
This is not a course, this is an interactive workshop that you will leave with your Flagship Program in your hand.
But only for the few that are willing to take that extra step. (we are capping the workshop at a very small number)
To see more details and a short video: https∶//www.bookprofitschool.com/ (https://email.raybrehm.com/c/eJxdT7tOxDAQ_Jq4jPzY-FG4QJwQFEjQ0KL1rn2xSM6nJBD4ewKiQjPSFKPZnclRWeu18tYHwVExJLCiRi21VkodIsH43gSHJhQekvUkOXcgF_xKSx7nntosxig1muzTAWJkScwFLGnICgZg68UUx227rp256fTdwX3f-9Ta23VppW4rja1NP7cOS-QZ63SP6xjrx5M55fn2VD-fX_U7B8THIKhdNqTtgaNVgyro0jEhk3MYdB6MZBBLTFM7_-_5F3zJy1rb5feDNcYpA5xBIhgqJJNThekbTF5Xog) Leap.Love.Grow.
Ray Brehm
P.S. Not quite sure? The best course of action is to book a call with me to see if this is a fit for you and your situation. If you book now, regardless of when we have the meeting, I will honor the coupon above for you. So I encourage you to book a call today or this weekend. https∶//rayb.me/bookprofitchat (https://email.raybrehm.com/c/eJxdjj1PxDAQRH9NXEZerz_iwgXihKBAgoYWrb32xSI5nxKD4N8TEBXSSDPN07wcwNpJwWQnLzgA66itqEFJpQDgKKlxGtE7Ql_YRDslyXnQcqOvuOV5HVNbxRycS4CeiZiVMSYpdqQjqKwIvClOLGHu_boPeDOouyM__LjmY8XW3q5bK7WnmbrIK9XlnvY51I8nPOX19lQ_n1_VO3uiRy9Su3RK_YGDBQOFXDz8c3KOvMoGJWuxhbi083_JP_Alb3ttl98Hi-gANWctSWMqSUYHhdM3zYRWBw) Copyright © 2022 Ray Brehm. All Rights Reserved. No part of this email may be reproduced or transmitted in any form without written permission from Ray Brehm or Dauntless LLC.

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